Jason Woz
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Thirty

"Thirty" marks a key moment in Kink BMX’s three-decade journey, featuring the world’s top riders and a video that inspires viewers to hit the streets. I teamed up with the brand team to bring this full-length project to life, leading the promo campaign and handling the video’s title treatments.

 

 KINK BMX THIRTY

"Thirty" marks a key moment in Kink BMX’s three-decade journey, featuring the world’s top riders the video set out to inspire viewers to hit the streets and ride. I joined forces with the brand team to bring this full-length project to life, leading the promo campaign and handling the video’s title treatments.

 
 
 
 

NOW ARRIVING

Video titles, inspired by train station arrival boards, captures the brand’s three-decade journey. This style highlights the evolution and milestones while capturing the thrill of what's coming next.

 
 
 

THE WORLD PREMIERE

From Barcelona to LA, Tokyo to Cologne, bike shops, bars, and courtyards hosted advanced screenings to unveil the video, driving traffic to the brand's key partners—its network of core bike shops.